Opened today
Abhijay
Jain
Founder & CEO · EzYourLife
+91 90980 83486
Founder & CEO, EzYourLife · Partner, Rethinkers. From the house of Astute Group, building in Indian technology since 1998.
Scroll for the story
IIThe journey
Astute Group is founded: a technology company that grew up alongside Indian mobile.
Mobile value-added services for operators, including Triple Play Storefront, an on-device portal for voice, data and media.
Live TV streamed to phones, built with NTT Docomo.
M-apps Tech Lab builds 7,000+ mobile apps, including 600+ for Samsung in two months, and a Nokia award for 10M+ downloads.
m-AdCall rewards viewers for mobile video ads: 7.6 million consumers, 1bn+ views, and a stand at MWC 2015.
m-adcall.com ↗Astute co-founds EarlySalary: short-term loans approved within 10 minutes. Today it is Fibe.
Astute runs the MP Government's first start-up incubation centre at Crystal IT Park, Indore. It filled up within 30 days.
An AI app store for India's SMEs: 200+ apps live, 2,000+ planned.
EzYourLife, Astute Bridge, AstuteVani and Rethinkers.
IIIAstute Group today
AI app store
Future's First AI App Store for India's SMEs and MSMEs. 200+ AI apps live, on the way to 2,000+. Think It → Done.
ezyourlife.com ↗Deep-tech ERP
Customised deep-tech ERP solutions, built to fit each enterprise.
OCR + custom LLMs
The LLM concept behind Shrutam AI. Multi-language OCR and language models grounded in an institution's own texts, with 5,000+ Jain shastras and manuscripts digitised.
ai.vitragvani.com ↗Investment banking arm
Investments, strategic alliances and capital access for founders. Abhijay is a Partner.
IVThe wider group
Mobile VAS for operators since 2005.
m-AdCall, with 1bn+ video views.
Apps built by M-apps Tech Lab.
Co-founded EarlySalary, now Fibe.
Rethinkers: investments and strategic alliances.
Ghamasan.com, a Hindi news portal.
IndiMobi: 2 million pieces of mobile content.
M-App Training: 10,000+ developers trained.
The MP Government's first incubation centre.
CBISM, an IoT station manager for DISCOMs.
Keep scrolling to turn
VClients
clients across telecom, FMCG, automotive, retail, media and finance.
VIThe person
Founder & CEO
Leads product, AI systems and go-to-market for an ecosystem of 2,000+ planned tools. 200+ are live and in use by enterprise clients whose businesses generate ₹500 Cr+ in revenue.
Partner
Astute Group's investment banking arm.
Vice President, Investments
Led execution on the setup, launch and fundraise of an IFSCA-regulated Category III AIF in GIFT City, with a ₹2,500 Cr target corpus and launch work in Dubai. Deal sourcing and diligence across fintech, consumer and deep tech.
VIIStay in touch
Save the contact, or say hello on WhatsApp. It comes straight to me.
This card updates itself. Tap it again anytime.
Contact